Finding Prospects for your MLM is one of the most important factors in the growth of your business as well as probably the toughest without a proper marketing plan. You can find yourself spending lots of money purchasing obsolete leads and advertisement. However marketing your business is necessary because if no one knows about your business how will they ever become your customer, send your referrals, or become a business partner? Here are 5 simple ways to effectively market your business and find great prospects without coming out too much in your pocket.
1 Carry your company everywhere- When you wear something like a lapel, pin, ball cap, bracelet, T-shirt representing your business, prospects can't help but to ask "What is it"? Those are great for ice breakers. You essentially become a walking advertisement. If you are in the weight loss business, wear a T-Shirt that says "lose weight in ____ of days, ask me how" or "Get paid when someone uses the phone" if you are in the telecommunication business. There are many more great examples out there such as "Fire your boss, ask me how". These are very catchy and will spark up curiosity. Also, always carry your products with you if it's not too much trouble. At least have them somewhere accessible such as in your vehicle. You never know when that moment can be when you'll need it. If you are in the nutritional juice or water industry it is highly important you carry some with you. Potential business partners and customers want to see, feel, touch, taste, and smell your product rather than just hear about it.
2. Get in the Playing field! You can't score and win if you're sitting at home in front of your computer aka the bench. The fact is that network marketing involves people and when you deal with people, you deal with relationships. Your products work the same way you do. People don't want to just see a picture about your or hear about you, they want the real thing! They want to relate to you and having a relationship is highly critical. You are your best product in this business. Don't wait for them to come to you, go out and attend mixers, networking events, Chamber of Commerce meetings, malls, stores, church functions, parks, social gatherings, and anywhere where you are positioned to strike a conversation. Anything involving businesses are typically ideal because the professionals that attend are already business minded or have some sort of network they can share. Get online and find some that are free or around your budget. If you can't find one, then create one by finding like minded people that share your vision about creating a mastermind social networking group.
3. Put on your work shoes. It's called net-work for a reason so get your best work shoes and go door to door or business to business and share some information. Remember, you're not necessarily selling your products because soliciting may not be allowed. You are there to share some information about the opportunity or invitation to your guest event! Create a simple but professional looking flyer and start sharing and inviting! Your success relies on the volume! Another method is the increasing popular sizzle cards and along with the 800 number and call capcha. When you drop off or hand sizzle cards, anyone calling the automated number will automatically show up on your email with their information. That filters out who is actually serious about your opportunity minimizing pressure from your family and friends. Drop sizzle cards off where your target market are most likely to be hanging out such as Starbucks, bathrooms of expensive restaurants, ATMs, Barnes & Nobles, Borders, local grocery stores, bulletin boards, etc
4. The internet market- This is the Y generation so get with the trend and harness the power of the worldwide web. Create a simple 5 minute video of you and the business you are representing! A great source is YouTube. Sign up for free blogs such as blogger.com and wordpress.com which can generate heavy traffic your way. A great advantage with blogging is they get to see the personal side of your business as you build followers! You also look like an expert in your field too. Other great sources are social networking sites such as LinkedIn, APsense, ecademy, Facebook, Constantcontact, Squidoo, and Twitter! Post ads on Craigslist and other free advertisement sites. the concept of viral marketing is also very useful but be very careful not to spam. When you send a joke or comment to your family and friends, close it with your business pitch in it because they have the potential to pass it around to their friends and so on, thus advertising your company the whole time, maximizing exposure!
5. If all else fails pick up the phone! That's right! Call old contacts for leads and referrals! They might not be interested in the business but that doesn't mean they don't know people that are! Another benefit to that is it could be a reintroduction to your business and refreshen their memory about that opportunity all over again. Also, call your clients and existing customers and ask if they know anyone that can benefit as well! Asking is absolutely free! You have nothing to lose with asking.
Utilize these and experience results! Blessings and success to your business
Visit http://www.BMOI.co.uk for an amazing listbuilding opportunityHercules Cummings
ACN independent rep
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